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Advertising Program And Rates On Teenager Magazine

As we are the first and definitely the leading English Magazine published in Iran, everyone seeking for learning English will probably read our magazine. Most of our subscribers are English students and many English institutes sell our magazine. Also teenagers who want to read about different subjects in a stylish magazine will read our magazine. Here are some reasons to advertise:

1- Advertise to Reach New Customers.
Your market changes constantly. Many parents are spending lot of money for their children to learn English in Iran. There are many institutes for learning English and also lots of stores selling English learning related stuffs. If you want to attract the market to your business, you have to advertise in places like our magazine and website.

2- Advertise Continuously.
You must advertise to keep pace with your competition. There are some institutes and stores who are famous in Iran, but yours may also be worthy of being famous and attract many of those who want to find somewhere to learn English in.

3- Advertise to Remain With Shoppers Through the Buying Process.
Many people postpone buying decisions. They often go from store to store comparing prices, quality and service. Advertising must reach them steadily through the entire decision-making process. Your name must be fresh in their minds when they ultimately decide to buy or register to an English institute.

4- Advertise Because Your Competition is Advertising.
There are only so many consumers in the market who are ready to buy at any one time. You'll need to advertise to keep regular customers and to counterbalance the advertising of your competition. You must advertise to keep your share of customers or you will lose them to the more aggressive competitors.

5- Advertise Because it Pays Off Over a Long Period.
Advertising gives you a long-term advantage over competitors who cut back or cancel advertising. A five year survey of more than 3,000 companies found...Advertisers who maintain or expand advertising over a five year period see their sales increase an average of 100%. Companies, which cut advertising, averaged sales decreases of 45%.

6- Advertise to Generate Store Traffic.
Continuous store traffic is the first step toward sales increases and expanding your base of shoppers. The more people who come into the store, the more possibilities you have to make sales and sell additional merchandise. For every 100 items that shoppers plan to buy, they make 30 unanticipated "in the store" purchases, an NRMA survey shows.

7- Advertise to Make More Sales.
Advertising works! Businesses that succeed are usually strong, steady advertisers. Look around. You'll find the most aggressive and consistent advertisers are almost invariably the most successful.

8. Advertising is an effective sales tool. Seven out of ten salespeople surveyed said that they use ad reprints as a selling tool.

9. Advertising keeps you top of mind. For most product categories, fewer than 4% buy a particular general merchandise product in a given week. About half of this 4% buy an item within a week of deciding to make the purchase. The purchase is typically unplanned. Once the decision to buy is made, the consumer relies heavily on advertising to help them decide where to buy.

10. Advertising helps close the sale. Advertising builds traffic, provides incentives for acting now and links to web sites, coupons and toll free numbers which all directly can close the sale. Point of sale ads, and as seen in ad signage are used as sales tools by advertisers to speed the closing process. Advertising keeps them sold. Advertising reinforces good decisions, creates the best prospects for future sales. It costs less to keep a customer than to find a new one and increases the usage or products you have already bought.

Below are the advertising rates in the Printed Magazine for one issue.

Page of Ad

Size of Ad

Price

Cover outside back

Full Page

2,000,000 Tomans

Cover inside front or back

Full Page

800,000 Tomans

First right hand page

Full Page

600,000 Tomans

First left hand page  from back

Full Page

600,000 Tomans

Inside pages

Full Page

500,000 Tomans

Inside pages

Half page

200,000 Tomans

Inside pages

Quarter Page

100,000 Tomans

And below are the advertising rates on the website:

Place of Ad

Duration of Ad

Price

Right side banner 120*600 pixels

3 Months Summer

75,000 Tomans

Right side banner 120*600 pixels

3 Months other seasons

60,000 Tomans

Right side banner 120*600 pixels

1 Month Summer

45,000 Tomans

Right side banner 120*600 pixels

1 Month other seasons

40,000 Tomans

Right side banner 120*600 pixels

Half Month Summer

30,000 Tomans

Right side banner 120*600 pixels

Half Month other seasons

25,000 Tomans

Right side banner 120*600 pixels

1 Week

20,000 Tomans

Left side 150*150 pixels

3 Months

60,000 Tomans

Left side 150*150 pixels

1 Month

35,000 Tomans

Left side 150*150 pixels

Half Month

20,000 Tomans

Left side 150*150 pixels

1 Week

10,000 Tomans

Graphic Ads in weekly newsletters

1 time

10,000 Tomans

Text Ads in weekly newsletter

1 time

8,000 Tomans

Audio Ad in listening courses

1 listening

15,000 Tomans

Notice:

-         Advertising rates in the printed magazine includes the subscribers CD ads.

-         The advertising contract is not valid without the Magazine’s publisher’s signature and seal.

-         We have 10% discount in contracts for 3 issues.

-         We have 15% discount in contracts for 6 issues.

-         We have 20% discount in contracts for 1 Year.

-         We guarantee that the website is up for at least 95% of the time of contract

-         If you want us to design the ad for the website, add 10,000 Tomans for each ad.

For advertising in the printed magazine call: 77828296

For advertising in the website call: 0912-570 63 17

You can also use info@tmag.ir


 

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